Arizona Operator Stays Progressive

Lexi Tucker
Posted on May 15, 2019
Megan Solly, director of operations for AZ Limo

Megan Solly, director of operations for AZ Limo

SCOTTSDALE, Ariz. — When you first start in an industry with no previous connections, you need to learn as much as you can, fast. Megan Solly, director of operations for AZ Limo, didn’t study to be a part of the luxury transportation world, but began absorbing as much information as she could when she came on board.

Think Fast

When she joined the company in 2012, Solly had to figure out the operations as she went along. She researched questions she couldn’t answer, learned from trial and error, and leaned on other companies to help her understand how to run a business. “It was little things that started to spur my education process, like hiring employees and understanding how to develop a pay structure,” she says. Meeting other operators through Bill Faeth’s Limo University Boot Camps got her started in affiliate work.

In previous years, she and company owner Joseph Trobunella would only attend the International LCT Show in Las Vegas for education and networking opportunities. They have since branched out and started becoming more involved in the industry.

Trobunella has been a member of the Arizona Limousine Association (ALA) for three years, which has helped the company gain more local affiliates. When they started to see the advantage of providing international service, Solly joined the Going Global Partners 20 group. Now their goal is to attend every event possible.

Starting Off

Trobunella started his own LLC in 2008 with one SUV after helping the original owner of the azlimo.com domain name with runs and sales. The owner had to sell it because of financial trouble due to the market crash. The business got its big break when the W Hotel opened in Scottsdale. They wanted him to handle their front drive, and since this was before Uber and Lyft came along, he was off to a roaring start.

Solly met him through a mutual friend when she was going to school for a degree in urban planning and development at ASU. A few years later, she started helping him out with her knowledge of QuickBooks.

The company has since grown rapidly, running a healthy, diverse fleet mix of sedans, SUVs, stretch limos, party buses, mini-coaches, and motorcoaches. They have just under 40 vehicles total. AZ Limo does a lot of corporate business because of the numerous hotel guests in the area, but also does some retail as well. Affiliate work counts for about 35% of their business.

Work Smarter, Not Harder

The company aims for the business to be progressive in their market, with a forward-thinking mindset leading every decision they make. Most of their office staff consists of Millennials, and many stayed with the company when they moved their office location.

“All of our employees were supply chain management students and very intelligent, so starting off with them helped lead the company in a good direction,” Solly says.

In the future, they want to grow the coach side of the fleet and pursue more corporate accounts. “A lot of business comes from word-of-mouth from local resorts, but if we were to try to actively pursue new business, we’d probably grow even faster,” she says.

They also just closed on a three-acre property in downtown Phoenix with storefront land, and they plan on expanding AZ Limo there as well to develop more retail/commercial business.

Related Topics: affiliate networks, Arizona Limousine Association, Arizona operators, customer service, industry education, LCT Show, networking, women in the industry

Lexi Tucker Senior Editor
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