Operations

Carey Launches Franchise Operation In Madrid

Posted on November 7, 2018
Carey Madrid owner Blai Matons poses with the original 1965 Mercedes that he used to start his business. (Photo: Carey)
Carey Madrid owner Blai Matons poses with the original 1965 Mercedes that he used to start his business. (Photo: Carey)

FREDERICK, Md. -- Carey International, Inc. announced Nov. 1 it has named a new Franchise operation in Madrid, Spain. Carey Limousine Madrid commenced service the same day, and is currently accepting reservations for premium Carey services.

The coveted Carey Madrid banner was bestowed upon Blai Limousines, one of the most revered chauffeured transportation providers in Spain, and will now operate as a Carey-branded independently-owned franchise.  Founded in 1965, Blai Limousines began supplying premium ground transportation solutions in Barcelona, including chauffeured services for Catalan painter Salvador Dali before expanding into additional service territories throughout Spain. Blai Limousines co-founders, Blai Matons and his son Oscar, opened a branch in Madrid in 2014.

"As a ground transportation pioneer in Spain, Blai Limousines was one of the first chauffeured service providers to transport customers with the Mercedes-Benz, and was the first company in Spain to offer seven-passenger vehicles and Mercedes stretch limousines," said Sandy Miller, CEO of Carey International.  "Offering the only true global franchise network in the ground transportation industry, Carey International engages in a rigorous vetting process to select potential franchisees which can uphold our rigorous standards for safety and reliability.  After successfully completing this extensive evaluation period, we are excited to partner with Blai Limousines to make Carey Madrid a reality."

Carey International currently services more than 5,000 trips per year throughout Spain with its world-class fleet of late model executive and luxury vehicles, coupled with professional, fully-vetted chauffeurs.  As a result, according to Greg Mendoza, VP of International Operations, Carey Madrid is projected to add over 2,000 trips in Spain per year, by executing the exacting and uncompromising global operating standards for which Carey International is known—including its 99.5% service quality rating and an unmatched 99.9% global safety record.

Carey Madrid will specialize in premium executive and leisure transportation and offer point-to-point transfer services to and from any destination, including airports, hotels, resorts, and convention centers.  As-directed service chartered hourly and city-to-city services are also available. Carey features a fleet of late model sedans, SUVs, limousines, vans, mini-buses, and motorcoaches held to highest standards of mechanical performance, safety, and presentation.

Carey International also demonstrates industry leadership in the providing of state-of-the-art proprietary technology, including an award-winning mobile application (available for iOS and Android), a passenger-centric web site, the Carey Connect transportation management web platform—built exclusively for travel arrangers—or through the 24-hour Global Customer Engagement Center at 800-336-4646.

About Carey International, Inc.

Carey International is the trusted leader in innovative chauffeured service solutions, customer-centric travel technology, and ground transportation logistics management; providing world-class service, unparalleled safety, and general peace of mind to the world's most discerning travelers since 1921. Spanning more than 1,000 cities worldwide, Carey's award-winning global franchise network offers consistent standards of service and unmatched business control for both travelers and arrangers across two distinct brands.

Source: Carey Press Release

Related article: New Carey CEO Promotes Safety As Selling Point

Related Topics: Carey International, Europe, European operators

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