Operations

Millennials Bring 150-Year-Old Company Into The Future

Lexi Tucker
Posted on January 31, 2018

(l to r) Sam Emam, head of client relations, and Jason Messinger, president of BBZ Limousine and Livery Service
(l to r) Sam Emam, head of client relations, and Jason Messinger, president of BBZ Limousine and Livery Service
BERGENFIELD, N.J. — Whoever thinks the luxury transportation industry will go the way of the dinosaur clearly hasn’t heard of BBZ Limousine and Livery Service.

The company, run by Jason Messinger, president, and Sam Emam, head of client relations, is ready to write the next chapter of a nearly 150-year-old story…one that will prove tech is the only way to a happy ending.

Making Use Of New Talent

Emam, who served as president of Chauffeurs PGT, his father’s company, until late 2017, is a new addition who Messinger believes has a vision similar to his own.

Wedding Specialist Justine Latko
Wedding Specialist Justine Latko
“I needed someone to hire, manage, and train our dispatch and CSR staff, help grow our affiliate relationships, and help get the office where it needs to be; Sam and I clicked immediately,” he says.

Anyone who follows Emam on Facebook knows he has an incredible talent for creating video content. He and Messinger hope to use this skill to tell the BBZ story through the Internet’s most consumable form of media.

Dispatcher Johnnie Cartagena
Dispatcher Johnnie Cartagena
“Jason is excellent at talking on camera, our sales manager Jose is a great director, and I’ve got the technical understanding—we’re the perfect team to create a lasting impression through video,” says Emam.

Together, they hope to increase their social media presence to appeal to a new generation of clients.

The Story Begins

BBZ first started out as a horse and carriage funeral transportation company called Berkemeyer Livery. Owned by Irv Berkemeyer, he eventually sold it to his son. This son didn’t have any heirs, but he did have two star employees: One of

them being Messinger’s grandfather-in-law. He bought out the other partner, and Messinger’s father-in-law stepped in.

The company grew through the acquisition of numerous companies, including Bergen Livery Services and Zabriskie and Stott. To avoid sounding like a law firm, the service was renamed BBZ. Although they mostly did funeral and wedding transportation, they also gained private clients due to these acquisitions.

Messinger came on the scene in 2011 and saw opportunity in the untapped world of affiliate work.

  New Year Resolutions

The business will certainly see some changes in 2018. Emam hopes to help bring BBZ to another level of service.

“I want everything to be so consistent that everyone has a relationship with the clients they are talking to. I want them to be knowledgeable about the affiliates we have. If they have to ask us, then we lose time we could be using to level up. We want everyone to think like a Millennial and level up together,” he says.

Messinger also works as the office techie, thereby saving the company time they would have to use calling someone to fix issues caused by technology errors.

“The ultimate goal is to grow and have the infrastructure to provide the same level of excellent service and be a leader in all kinds of transportation. We are working on putting processes in place to give us a boutique-ish feel although we are a bigger company. We want to start catering to bigger groups with buses, and our staff is critical to our success; we want to employ processes and procedures so they can implement that level of service.”

Related Topics: customer service, family businesses, LCTFast40, marketing/promotions, Millennials, New Jersey operators, Sales & Marketing, technology, video

Lexi Tucker Assistant Editor
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