Vehicles

Operator Selling Batch Of 2015 BMWs With Low Miles

Martin Romjue
Posted on July 31, 2017
Black Tie Transportation's BMW 740 Li sedans are meticulously maintained (photo courtesy of Black Tie)
Black Tie Transportation's BMW 740 Li sedans are meticulously maintained (photo courtesy of Black Tie)

PLEASANTON, Calif. — Ten BMW 740Li livery sedans, all with less than 100,000 miles, have been posted for sale on Limoforsale.com by an operator who only wants to buy more of them.

Black Tie Transportation owner and CEO Bill Wheeler Sr. bought 30 BMWs in 2015 as his new primary fleet sedan, and is now selling the first 10 of them so he can buy 10 2018 MY BMWs within the next 90 days.

The 10 740Lis are available now on Limoforsale.com for $28,999 each and range from 89,000 to just under 100,000 miles. Anyone who buys two to 10 of them will get an additional $1,000 off each vehicle, Wheeler said.

SPECS, PHOTOS, SELL INFO HERE

Black Tie Transportation owner and CEO Bill Wheeler Sr. with his son and VP of sales Bill Wheeler Jr. (LCT file photo)
Black Tie Transportation owner and CEO Bill Wheeler Sr. with his son and VP of sales Bill Wheeler Jr. (LCT file photo)
Black Tie used all 10 long-wheelbase luxury sedans to carry mostly single-rider clients to and from airports in the San Francisco Bay Area, which means the cars have accumulated more highway than city miles and received minimal client wear-and-tear. Wheeler can attest to the model’s low maintenance track record and client enthusiasm.

"The car has been received amazingly by clients, and basically been locked into our market,” Wheeler told LCT. “Besides putting tires on them, we have not had to do anything; no transmissions, no A/C compressors, nothing but reusables like tires and a few windshield breaks.”

Given the 740Li’s durability, Wheeler plans to run his remaining 20 2015 sedans until about 150,000 to 200,000 miles. His company follows a fleet policy of turning over vehicles every two to three years.

When Wheeler bought his first BMWs, he slightly raised his rates with no drop-off in client business. His approach was to distinguish his company as a premium chauffeured service provider in the metro area where transportation network companies (TNCs) started.

LCT background articles:

Related Topics: Bill Wheeler, BMW, BMW 7 series, California operators, Limoforsale.com, online vehicle sales, premium luxury sedans, San Francisco operators, used vehicles

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