How To Keep Clients Like Virgin Hotel Chicago Does

Posted on November 25, 2016

After being formally open for under a year, the Virgin Hotel Chicago recently won Conde Nast’s Readers Choice poll of 300,000 travelers.

The other best-of categories can be easy to game if you have a slick public relations firm and some word-of-mouth, but reader’s choice is a solid barometer of what is actually resonating with travelers in the market. For a first-year hotel to win it with a new concept is significant and its worth unpacking the elements that are working well.

Skift article here

Related Topics: Chicago operators, client markets, hotels, How To, Illinois operators, luxury hotels, working with hotels

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