LCT Publisher Sara Eastwood-Richardson and Dav El/BostonCoach CEO and NLA leader Scott Solombrino gave a state of the industry presentation Jan. 21, 2019 at Limo University's LABLive conference in Nashville, Tenn.
CHICAGO — Business travel serves as an important barometer for overall economic outlook and sentiment, and consistent with Wall Street's strong first quarter, employers started out the year bullish with 74% of business travelers expecting the same amount or more business travel in 2013, compared to last year, according to a survey of business travelers conducted by the Newsweek & The Daily Beast research department in partnership with Orbitz for Business, the corporate travel brand of Orbitz Worldwide.
Online adoption is also strong with 90% of respondents booking travel online at least some of the time and 67% booking at least three fourths of their trips online. Mobile represents a distinct area of opportunity with only 12% of respondents using a mobile device to book flights or hotel rooms. In comparison, leisure travel booked on Orbitz.com sees much higher mobile penetration, with nearly 25% of hotel bookings now being generated through mobile channels. The survey found that more than 81% of all respondents indicated they are “very satisfied” or “mostly satisfied” with the processes in place to plan, book and execute their business trips.
Among respondents who participate in an employer-mandated corporate travel program, 72% were “mostly satisfied” or “completely satisfied” with their employer's managed travel guidelines and 96% feel “very obligated” or “somewhat obligated” to save money for their company when they travel. Further demonstrating an inclination towards policy compliance, 56% of managed travelers reported that they never book travel outside company policy, and an additional 33% said they do so less than 25% of the time.
“The results of this survey reinforce what we've learned from our clients — booking travel online provides a much more satisfying user experience, as evidenced by our customers' 90% online adoption rate, and business travelers save money for their employer by complying with corporate policy wherever possible,” said Mark Walton, vice president of global strategic accounts at Orbitz for Business. “Since business travel is an important driver of economic growth, we must continue to provide the service, technology and tools that give travelers the most convenient and cost effective travel options.”
Additional findings from the survey include:
Source: PR Newswire
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