Operations

Christmas Lights Tours Help Operators Tap Unused Stretches

Posted on December 15, 2011
Stretch limousines are proving popular on the holiday lights tour circuit, a relatively hassle-free seasonal clientele.

Stretch limousines are proving popular on the holiday lights tour circuit, a relatively hassle-free seasonal clientele.

Stretch limousines are proving popular on the holiday lights tour circuit, a relatively hassle-free seasonal clientele.
Stretch limousines are proving popular on the holiday lights tour circuit, a relatively hassle-free seasonal clientele.
A. Goff Transportation in Virginia houses extra limousines in Richmond each December to meet demand for holiday lights tours, referred to as tacky, but a growing Christmas tradition.
A. Goff Transportation in Virginia houses extra limousines in Richmond each December to meet demand for holiday lights tours, referred to as tacky, but a growing Christmas tradition.

A Goff, which serves all major Virginia cities, has seen its biggest increase in business in the capital city of Richmond, where the light tour volume has proven bigger than prom season. The company rents out about seven limousines for seven nights a week for nearly a month. “As a result of the December demand, we rent additional warehouse space in Richmond and add seasonal staff,” Goff said.

In A. Goff’s other primary markets of Northern Virginia, Virginia Beach, Charlottesville and of course, Williamsburg, the state’s historical center and mecca of Colonial Virginia Christmas traditions, demand is increasing but does not yet match the volume in Richmond.A. Goff Virginia Tacky Lights Tours

Other operators doing brisk business on holiday light tours in Richmond include Randy Allen of James Limousine and Glenn Stafford of Love Limousine, both based in Richmond.

TACKY LIGHT TOURS LOCATOR AND DETAILS

Sources: The Virginia Pilot; Martin Romjue, LCT editor

Related Topics: Dan Goff, specialized tours, stretch limousine, Virginia operators

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