Technology

Where Rides Are Luxury and Maintenance Is 'Free'

LCT Staff
Posted on July 7, 2010

Many cars have leather seats and iPod jacks. Now price brands want to reel you in with brake pads at no cost.

FROM THE WALL STREET JOURNAL — The hottest new luxury car feature for 2011 isn't a sound system or another 50 horses under the hood. It's something you'll appreciate best when you're not driving: "no-cost" maintenance.

General Motors Co.'s Cadillac, Ford Motor Co.'s Lincoln and Tata Motors's Jaguar have declared in announcements during the past few weeks that they'll offer no-cost maintenance to customers who lease or buy new cars. Lincoln says its offer ends Sept. 7. Cadillac and Jaguar say their no-cost maintenance plans start with 2011 models, which start arriving later this summer.

These brands are jumping on the no-hassle maintenance bandwagon that BMW AG has been riding for more than a decade, and Volvo Cars began promoting last year. There's fine print to be considered — more on that in a minute. But the flurry of no-cost maintenance deals reveals something about the state of the luxury car business.

CADILLAC’S LATEST OFFER

REST OF WSJ MAINTENANCE ARTICLE

Source: Wall Street Journal

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