Industry Research

Virginia Limousine Association Promotes Prom Promise

LCT Staff
Posted on March 18, 2009

RICHMOND, Va. — The Virginia Limousine Association (VLA) sponsored a Prom Pledge Parade of Limousines in downtown Richmond on Tuesday to promote teen safety during this high school prom and graduation season.

Limousines from companies throughout the state paraded through Richmond escorted by motorcycle police. A total of 21 limousines were in the parade.

Each limousine company in the association is committed to the VLA Prom Promise which agrees to not allow the illegal use of alcohol, drugs, or tobacco in any of their vehicles during prom and graduation season. If any such activity occurs during a run, the chauffeur is obligated to stop the ride, call parents, and/or take the offenders home.

Member companies also require parents and teens to sign a Prom Pledge before chartering a limousine. Speakers at the end of the parade route included the VLA and also the Virginia DMV, the Virginia ABC Board, the Virginia Department of Education, the Virginia State Police, and the Richmond City Police. Each speaker highlighted their agencies’ efforts and programs to promote teen safety and prevent alcohol, tobacco, and drug abuse among teens.

Source: Linda Moore, LCT Magazine; WTVR-TV, Richmond

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