Audi Could Spur Luxury Sedan Battle

Posted on October 27, 2014

Audi already has a big, opulent sedan: the A8, which in fully loaded top-of-the-line trim is priced close to $160,000 in the U.S. Why does it need an even bigger and more expensive sedan?

Here’s the short answer: Because super-sized luxury sedans are shaping up to be the next global luxury-car battleground, and Audi wants its share of the action.

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Related Topics: Audi, industry trends, new vehicles, OEMs, premium luxury sedans, research and trends

Comments ( 1 )
  • Umar

     | about 5 years ago

    The pic is not of an Audi but the new BMW 7 series concept car.

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