Operations

How To Turn Your Staff Into A Super Sales Machine

Tom Halligan
Posted on September 5, 2014
John Rodgers, an executive coach at Dale Carnegie & Associates Inc., returns with his popular sales seminar on Oct. 20 at LCT-NLA Show East in Atlantic City, N.J.

John Rodgers, an executive coach at Dale Carnegie & Associates Inc., returns with his popular sales seminar on Oct. 20 at LCT-NLA Show East in Atlantic City, N.J.

John Rodgers, an executive coach at Dale Carnegie & Associates Inc., returns with his popular sales seminar on Oct. 20 at LCT-NLA Show East in Atlantic City, N.J.
John Rodgers, an executive coach at Dale Carnegie & Associates Inc., returns with his popular sales seminar on Oct. 20 at LCT-NLA Show East in Atlantic City, N.J.
ATLANTIC CITY, N.J. — When it comes to earning a return on your time and money attending LCT-NLA Show East, John Rodgers’ session on increasing sales is a guaranteed return on investment.
Back once again due to popular demand, Rodgers, an expert Dale Carnegie training instructor, will host the must-attend session, “Non-Traditional Selling: How to Make Every Person in Your Organization a Salesperson," on Monday, Oct. 20 from 8:30 a.m. to 9:30 a.m.
Rodgers’ session will provide valuable insights, advice and a strategy to turn everyone in your company into a salesperson, increasing your business and bottom line with a team focused on driving revenue.

John has been a Dale Carnegie instructor since 1989 and has gained international recognition by Dale Carnegie & Associates, Inc. as one of the top marketing associates and instructors in the world. In the past two years John has become one of Dale Carnegie’s elite Executive Coaches. In this role, John works with senior vice presidents and C-level executives to improve their overall effectiveness and efficiencies in working through people to achieve maximum business results.

In April 2010, John became President of the International Dale Carnegie Franchise Association. In this role, John is leading 180 global Dale Carnegie franchises in various change management initiatives including business models, contract adjustments and new business growth opportunities. This experience has allowed John to work in Asia, Europe, South America and North America, which is another asset in working with senior level executives who have global responsibilities.

More than 40 targeted, highly relevant educational sessions have been scheduled for the upcoming LCT-NLA Show East, to be held Oct. 19-21 at the Atlantic City Convention Center and Caesars Atlantic City. The full show brochure  on the education sessions and scheduled events can be found here

Those who REGISTER by Sept. 26 can take advantage of discounted pass rates, with NLA members receiving the deepest discounts.

Related Topics: atlantic city convention center, Caesars, continuing education, industry education, industry events, John Rodgers, LCT-NLA Show East, limo tradeshows, National Limousine Association

Comments ( 1 )
  • anthony

     | about 4 years ago

    It is very difficult to think you can turn your limousine staff into a sales machine. To be honest it would take a 4 week sales class from 9 to 5 pm for employees to understand how to sell a customer on a limousine rental. Not everyone in your office can become a great sales person over the phone. Here is an example: we asked the limousine software to list the highest hourly rate booker. I came in first with average of 92.00 per hour, second came the office lady with 58.00 per hour, third the office guy with 48.00 per hour and the owner came in last. Lol

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