NLA Charitable Fund Supports Domestic Violence Victims

Jim Luff
Posted on June 24, 2015
You might have no idea the National Limousine Association has a charitable fund and donates to many causes on behalf of the limousine industry. It makes us all look good and has a tremendous impact on lives around the country. It shines a super bright spotlight on who we are as an industry and you should be proud. The fund has donated more than $660,000 to good causes.

 
The charitable fund was established in 1996. It was renamed the Harold Berkman Memorial Fund in 1997 upon the passing of Harold Berkman, founder of Los Angeles-based Music Express, and former NLA president and director who contributed to the initial start-up fund.

Of course, if you are not a member of the NLA, you wouldn't know all the good things that the NLA does. But, that's another blog on another day. Today, I want to share one particular donation that should make you feel very proud to be a part of the industry.

Recently, a sponsorship contribution was made to the Robin McGraw Revelation Foundation, which offers a free smartphone app called, the Aspire News App. While it appears to be a news oriented application, it really is a secret weapon people can use when they are being physically assaulted in a domestic abuse act.

The Aspire News app is filled with current news of the day but also has a "help" section.  The "help" section is actually a potentially lifesaving domestic violence alert system.  There really is information in the help section that can point victims to local domestic violence resources such as shelters. However, it is the "GO" button that really is the highlight of the app. Once the user presses "Go," chosen contacts such as friends, family, law enforcement and others are notified immediately of the need for help. As far as the abuser knows, if the phone is snatched out of a victim's hand, it just appears to be a news site. Brilliant!
 
Best of all, thanks in part to the limousine industry, When Georgia Smiled can continue to help and support victims of domestic violence and abuse, including via the free Aspire app. Now, don't you feel good that you are a part of such a great industry? You'd feel even better belonging to the NLA. JOIN HERE

Related Topics: charity, donations, Harold Berkman, Harold Berkman Memorial Fund, industry charity, Jim Luff, National Limousine Association, Shop Talk blog

Jim Luff Contributing Editor
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