Beat The TNCs By Making Clients Want Your Service

Martin Romjue
Posted on September 18, 2014

When you consider the varieties of luxury vehicles, service levels and client niches that encompass chauffeured transportation, you’ll realize that technology can spur all types of business combinations.

Take these two companies for example: Tororide.com and Gliide.co

Both make use of the latest on-demand, app-based technology. That’s all about logistics and convenience.

But then their services are either reservation or registration/invitation based. That’s all about marketing and desire.

The bottom line here is these companies have figured out how to offer something Uber does not, and then make clients want it.

To compete in a techno-TNC-app world, you have to create a niche or segment that sells value, the perception of exclusivity and that eternal chauffeured trait: Quality luxury service.

So here’s an idea for an enterprising limo operator: How about an app-based exclusive party bus limo service? Hit the app, put in your credit card number, and click on the party bus of your choice to be available within 12 or 24 hours at a selected location. Then click on your beverage, menu and entertainment preferences, and hit send.

LCT Gliide article here

LCT Blog Tororide post here

Related Topics: building your clientele, customer service, Editor's Edge Blog, LCT editor, Martin Romjue, mobile technology, on-demand service, operations, staying competitive, technology, tiered services, TNCs, Uber, vehicle apps, VIP service, wealthy clients

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