
Don’t Fear Reactions When Raising Your Rates
Too many operators worry about losing customers when they should be more concerned about keeping up with the higher costs of doing business.
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I read an interesting article in Forbes that addressed the “10 Essential Selling Principles Most Salespeople Get Wrong.” Correcting each of them will give you advantages over your competition. We should all strive to implement sound selling techniques to build our businesses.
I would suggest if you have anyone selling your services, you join that person on the next couple of sales calls to see if any of the 10 points below are happening:
Ron Sorci is the founder and CEO of Miami-based Professional Consulting Resources Inc. (www.pcrforyou.com). A former senior executive at public and private companies, Sorci most recently worked as CFO of Aventura Worldwide Transportation in Miami. He also served as President of the National Limousine Association from 2009-2010. He can be reached at [email protected] or (786) 229-3662.
Related Topics: customer service, Profit Driven, Ron Sorci, Sales & Marketing, salesperson, selling techniques, staff training
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