SLACK IN BLACK? Ford Tries To Keep Paint Supply Steady

Posted on March 30, 2011 by LCT Staff - Also by this author - About the author

The catastrophe in Japan is squeezing the supply of a key ingredient needed to make black and red paint for Ford vehicles. So far, inventories appear adequate and Lincoln Town Cars are not affected.

NEW YORK — Henry Ford once said, "Any customer can have a car painted any color that he wants so long as it is black.”

But today, as Japanese suppliers scramble to come back on line after the devastating earthquake and tsunami, Ford Motor Co. is asking its dealers to order trucks and SUVs in any color but black.

Specifically, Ford is asking dealers not to order any new full-size pick-ups or SUVs in so-called Tuxedo Black because of a problem getting a paint ingredient from a supplier in Japan. The automaker is also scaling back, but not stopping, its use of Tuxedo Black on mid-sized SUVs and the large Ford Taurus and Lincoln MKS sedans.


Steve Wood, vice president of South Bay Ford Lincoln Mercury near Los Angeles, said today that Lincoln livery vehicle dealers have not received any advisories or notices from Ford Motor Co. about black paint supplies. Most affected would be pick-up truck models and SUVs, he said.

Ford Limousine/Livery Vehicles program manager Brad Roney was not immediately available for comment Wednesday. [This article will be updated when warranted].

David Bastian, commercial sales manager of Towne Automotive Group in Orchard Park, N.Y., said the diminished black paint supplies could affect availability of the Lincoln Navigator, Lincoln MKZ Hybrid, and Ford Expedition EL, but not the Lincoln Town Car Executive L.

Sources: CNN Money; Martin Romjue, LCT editor

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