MAYWOOD, N.J. — Alpine Limousine, which services clients in the tri-state region, has decided to freshen up its fleet by adding a total of 15 brand new BMW 740Lis. The 15-year-old company already has taken delivery of five, and expects the remaining 10 to be delivered any day now.
Gena Avishay, president of Alpine Limousine, said the new additions fall in line with her personal taste in luxury sedans. “We like luxury, and we like class,” Avishay said. “And the BMW 7-series already has so much of what I like in a vehicle that we thought they would make excellent fleet additions so we can show our passengers the passion we have for luxury vehicles.”
Avishay said the BMWs are an upgraded replacement for the aging Lincoln Town Cars, and that the 7-series is a good, reliable car with the legroom and sophistication her clients expect. “So far the clients are loving everything about them,” she said. “It’s such a beautiful car inside, so chic and truly comfortable. When you maintain them well they have excellent visual appeal.”
Avishay hopes that BMW and the 7-series can help shine some light on the chauffeured transportation industry, and show new customers that the industry is moving forward. “Americans loved the Town Car so much, but it went away and we can’t cry about something that no longer exists,” she said. “Here is a vehicle that can do the job for our industry. It has the class, it has the looks, and it is comfortable and roomy.”