Vehicles

Lincoln Team Previews Elegant New Continental Sedan

Posted on May 19, 2016 by - Also by this author

Lincoln Continental panel (L to R): Eric Turner, Lincoln brand manager; Jeffrey Metz, QVM program coordinator; Craig Hall, Lincoln Limousine & Livery program coordinator and fleet marketing manager; Dan Johnson, Western region large fleet service team manager; and Kim Johnston, QVM marketing manager.
Lincoln Continental panel (L to R): Eric Turner, Lincoln brand manager; Jeffrey Metz, QVM program coordinator; Craig Hall, Lincoln Limousine & Livery program coordinator and fleet marketing manager; Dan Johnson, Western region large fleet service team manager; and Kim Johnston, QVM marketing manager.
LAS VEGAS, Nev. — The 2017 Lincoln Continental embodies new approaches in auto manufacturing and chauffeured amenities, while advancing an all-American luxury sedan legacy.

A team from Lincoln Motor Company detailed those attributes on March 1 for attendees of the International LCT Show in a session previewing the retro yet futuristic model. Lincoln officially introduced the fourth-generation Continental to the industry in the February issue of LCT Magazine in advance of the show floor debut Feb. 29.

“The Continental has a long rich history,” said Eric Turner, brand manager for the Lincoln Continental. “There was a time when Frank Lloyd Wright described the Continental as the ‘most beautiful car ever designed.’”

Legacy & Legroom
As part of the vehicle’s development, the Lincoln team consulted with livery, retail and fleet customers to find out what they collectively look for in a large sedan. One common preference was for elegance in design, which led to the signature grille and distinct side surfacing. They also wanted a car that looked athletic, so the final design included larger wheels and a 3.7-liter Ti-VCT, V6 engine with 6-speed automatic in FWD and AWD versions.

“The spirit of the Continental is what we thought about every single day, to harness that legacy and develop a product that honors that legacy,” Turner said. “We expect a long, rich future with this beautiful product.”

Exact specs on rear seat legroom, cargo space, wheelbase length, and fuel are not yet publicly available. However, since the print version of this article was prepared in the May issue, Lincoln has released pricing information.

“My overall feeling is you’ll be happy with legroom,” said Craig Hall, Lincoln’s limousine and livery fleet program marketing manager. “It’s better than anything we offer on the fleet. There’s a lot more than the MKS, but a little less than the old Town Car. I’m six feet tall, and when the front seat is [positioned] normally, there is a considerable gap. A tall person can get in and be comfortable.”

Turner and Hall with the new production model 2017 Lincoln-Continental sedan after the unveiling on the International LCT Show floor on Feb. 29 in Las Vegas.
Turner and Hall with the new production model 2017 Lincoln-Continental sedan after the unveiling on the International LCT Show floor on Feb. 29 in Las Vegas.
Models & Manufacturing
Hall explained Lincoln had to cancel the larger Town Car L in 2011 because of federal requirements for average fuel economy for corporate fleets.

“We have to make do with smaller, lighter vehicles, with smaller displacement engines,” Hall said. “We had to downsize our cars, so we went from body on frame [construction] to unibody, which is lighter.”

As Hall explained, “Every time we invest in a new wheelbase, we have to invest in new crash tests. We wanted to have more rear seat legroom, but also offer a wheelbase the retail client is interested in as well.”

Because the Lincoln Continental is not on sale yet, the automaker still must devise a rebate program, to be released this fall. Production Job 1 starts in July, with the first Continentals shipped to dealerships in August.

The Lincoln-Continental will be built on one wheelbase only, and not be available for cutting and stretching under Ford’s high-quality QVM certification program, said Jeffrey Metz, QVM program coordinator. The MKT Town Car chassis will remain available for QVM stretch and hearse models at least through MY 2019, he added.

“We will still continue with the MKT Town Car and stretch,” Hall said. “It’s not going away. We have a nice set of customers who prefer the MKT because of various attributes such as a larger trunk.”

The Continental will come with Ford’s extended warranty of 4 years/150,000 miles and a livery warranty similar to other fleet vehicles. It will include premium care for 113 components. Fuel economy estimates will be available in the second half of the year, pending EPA certification.

Ford still needs to determine the exact number of retail and livery versions to be built, but Hall predicted the automaker will find the right balance and fill demand long term, even if the first release is limited in number. “This is a slam dunk; the car will sell well.”

View comments or post a comment on this story. (0 Comments)

More News

What 10 Luxury Cars Are Ready To Shine In 2017?

Most of the vehicles are chauffeur-worthy, high-end sedans easily available and recognized in the industry.

Turtle Top Shuttle Ready For Workhorse Duty

Vehicle Pick Of The Week: Every fleet needs low overhead workaday vehicles that bring in steady revenues.

Continental Is The Car Lincoln Was Begged To Build

Review: The sedan's smartly tailored sheetmetal is more Bentley by way of Motown, but starting from an attainable $45,485.

Grech Motors Introduces Newly Designed 2017 F550 GM33 Bus

The new bus model boasts a sleeker design and more mechanical muscle.

Tesla Model S: The First Driverless Armored Vehicle?

The electric vehicle company is looking to break records in safety and autonomous driving capabilities.

See More News

Facebook Comments ()

Comments (0)

Post a Comment

Submit

Blogs

See More

See More

See More

See More

LCT Store

LCT Magazine - January 2017 $12.95 THE MONEY ISSUE COVER STORY: * Dashboard Helps Steer Company Finances * *



Connect

Experience the three annual industry events for networking for business, showcasing vehicles and products, and getting the tools for success.

Read About Your Region

What’s Happening Near You?
Click on any state to see the latest industry news and events in that region.

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Metro Magazine

Serving the bus and passenger rail industries for more than a century

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

Please sign in or register to .    Close