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Former Infiniti, Audi Chief Chosen To Lead Cadillac Brand

Posted on July 11, 2014

Johan de Nysschen spent the last two years as head of the Infiniti brand worldwide. Prior to that, de Nysschen was chief executive of Audi USA for eight years and president of Audi Japan for five.
Johan de Nysschen spent the last two years as head of the Infiniti brand worldwide. Prior to that, de Nysschen was chief executive of Audi USA for eight years and president of Audi Japan for five.

DETROIT – General Motors announced July 11 that it appointed Johan de Nysschen as President of Cadillac. de Nysschen will be responsible for all aspects of Cadillac globally including sales, pricing and network development, strategic brand development and marketing and product portfolio planning, including critical input for product engineering and design.

GM News press release here

Los Angeles Times article here

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