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Operator Profile: Todd Miller, UTE City Limousine, Ltd. (Aspen, Co.)

Posted on October 1, 1995

In Business: 7 years

Fleet: 3 stretch Suburbans, 1 stretch Range Rover. 2 Range Rover sedans, and 1 Audi Quattro sedan.

Number of Chauffeurs: 16

Benefits Offered: Premium compensation and the beautiful Aspen working environment.

Business Breakdown: 50 percent corporate, 25 percent air­port/tourist, 20 percent celebrity, and 5 percent night on the town/weddings.

Reason for Success: "I am in a very high-end market that affords me the luxury of running state-of-the-art four-wheel drive vehicles. They are much safer, hold more luggage, and are better suited to the area. We operate as a five-star hotel on wheels and are committed to die service end of the business."

Doing Large Moves: “Group transportation, when executed correctly, can be very financially rewarding. Communication with the meeting planner is extremely important. Remember, the best laid plans always change. Give yourself plenty of backup and always be flexible. This will ensure a smooth transfer. Going the extra mile always pays off.”

Chauffeur Management: "I search for drivers who are confi­dent and not arrogant. The drivers must have a take-charge per­sonality. I have found excellent drivers at five-star hotels. These hotels spend a lot of time and money training their people."

Miller Time: "As vice president of the Colorado Limousine As­sociation, I deal with many industry issues. The foremost issue in Colorado is that a van cannot be used as part of a luxury limousine service. We have an on-going working relationship with the PUC to resolve this matter. If we cannot resolve this issue with the PUC, we will present our case to the state legislature. Also, I strongly encourage anyone serious about the business to join the NLA or a local association."

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