SAN DIEGO, Calif. – American Motor Products, Inc. (AMProd) is hitting the road with its first ever National Road Show, that brings NLA Affinity designated products, services, and brands directly to local limo associations all across the country.
Designed as a product showcase, American Motor Products will be traveling in a 40-foot motor home bus, wrapped with all the sponsors’ products and brand logos. It will visit 38 major cities, as well as limo trade shows, through 2014. Stopping in each city, the show will be presented to limo associations and their members, and other major transportation companies. The gatherings will be promoted by invitations from the National Limousine Association, local limo associations, the American Motor Products customer list, as well as sponsor invitations from their customer lists.
Each sponsor will provide a short three minute video presentation of their product, along with information packets for potential customers. AMProd will engage livery operators with Q&A sessions on each product, and operators can provide their contact information for follow up by the sponsors. Many of the sponsors will participate in person at a number of cities and show stops, and present to the operators directly. At each association and major operator stop, AMProd will introduce the Road Show as a travelling trade show, name the sponsor participants, play the video reel of sponsors, and provide interest forms to be immediately sent to sponsors.
The 15 sponsors are limited to AMProd’s partnered product and service line companies, and a number of other National Limousine Association endorsed companies. Current committed sponsor companies include: the NLA, Michelin, and Safety-Kleen.
TBC Corporation has also come on as a major sponsor to promote their brands and commitment to servicing the livery industry with: Big O Tires, Merchants Tire & Service Centers, Tire Kingdom Service Centers, and NTB Tire & Service Centers. The show will present over 35 weeks during the 12 month period, with an additional three weeks committed for the Limo Show weeks. AMProd expects several other sponsor companies to join the tour within weeks.
David and Wendy Ward will be the hosts on the road in each city. This is a very unique opportunity for the industry to join with these master presenters and sales executives, as they tour the country engaging livery operators directly where they live. They have a unique ability to create interest and excitement about these money saving products, and have committed to a year on the road bringing only the very best products as endorsed by the NLA with them.
For more information, call or email David or Wendy Ward at 800-935-9135 [email protected].