International Limousine Service CEO Richard Kane will launch Wheelz on Demand in the greater Washington, D.C. region and plans to expand to 10 cities across the U.S., including Los Angeles, Boston and Chicago. Kane, who will operate Wheelz as a separate company, has invested $600,000 so far in start-up costs. Kane also has served on the National Limousine Association's Board of Directors since 2007.
WASHINGTON, D.C. -- Richard Kane wants to go toe-to-toe with ride-sharing giant Uber Technologies Inc. to compete for the on-demand luxury ride market.
Kane, the president and CEO of D.C.-based International Limousine Service Inc., is releasing an app called Wheelz on Demand that will allow customers to hail high-end sedans and Lincoln Town Cars with their smartphones. It's a direct attempt to take on Uber Black service.
Washington Business Journal article here