What do your clients really want, and can you apply data to anticipating their true desires?
If you’re leading a business and want to deliver exceptional customer experiences that drive revenue and build loyalty, I’ve got just two words for you: Real time.
Forbes article here
Five things new and established companies can do to make real-time data and response part of their operations
1. Collect and consider real-time customer data in context.
2. Look for context beyond the customer.
3. Give mobile and social the central roles they deserve.
4. Act fast. Real fast.
5. Anticipate your customer’s next move.