UnderstandingMarketing.Com Launches PR Tool Kit for Small Business

Posted on March 11, 2009 by LCT Staff - Also by this author - About the author

FORT LAUDERDALE, Fla. — UnderstandingMarketing.com has launched its PR Toolkit™, a new e-Book that helps companies generate their own public relations tactics to increase sales and profits.

The product is aimed at the millions of small businesses that need help promoting their products/services but can’t afford to hire a PR agency.

John Sternal, a seasoned public relations professional of nearly 20 years, designed the program to provide insight into how small businesses can leverage the power of media awareness to promote their companies and generate bigger profits. UnderstandingMarketing.com offers DIY (do-it-yourself) marketing and PR information for small businesses and the PR Toolkit serves as an agency-in-a-box for any company looking to insource and get publicity on a shoestring budget.

Serving as an all-in-one DIY resource, the PR Toolkit shows the small business owner how to easily identify creative angles and topics for stories, write a press release, develop email pitches that get reporters’ attention, and to build useful and lasting relationships with reporters. The PR Toolkit also includes free resources for getting a press release published in search engines and on news wires, and how to get stories placed for business publicity. Small businesses can even learn how to use social media like Twitter and Facebook for national publicity.

The PR Toolkit sells for $29.99 and is available for easy download by visiting UnderstandingMarketing.com.

Source: UnderstandingMarketing.com

View comments or post a comment on this story. (0 Comments)

More News

Hobnob With LCT Editors At LCT-NLA East Show

The three-day event offers ample time for attendees to introduce themselves, discuss their companies, and talk about important industry matters.

Charges Dropped Against Chauffeur In N.Y. Crash

Carlos Pino was indicted in March on four counts of criminally negligent homicide, four counts of assault, reckless driving, and other crimes.

Techie Invests In Tesla Limo Service

The company has saved more than 11,888 gallons of gas and 110 tons of carbon dioxide in its nearly 217,480 miles of travel so far.

Arizona Operator Knows Quality Affiliations Take Time

The Driver Provider’s Mary Beall dishes out some valuable advice for building strong affiliate relationships.

NLA Supports, Celebrates Charities At LCT East

Early bird and group discounts end today, so don’t miss your chance to attend this event at the show!

See More News

Facebook Comments ()

Comments (0)

Post a Comment



See More

See More

See More

See More

LCT Store

LCT Magazine - October 2016 $12.95 COVER STORY: * Leverage Tech To Levitate Your Operations * *
LCT Magazine - September 2016 $12.95 COVER STORY: * How Do We Max Our Markets? * *


Experience the three annual industry events for networking for business, showcasing vehicles and products, and getting the tools for success.

Read About Your Region

What’s Happening Near You?
Click on any state to see the latest industry news and events in that region.

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment



Work Truck Magazine

The number 1 resource for vocational truck fleets

Metro Magazine

Serving the bus and passenger rail industries for more than a century

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

Please sign in or register to .    Close