Operations

Green Ride Global and Royale Create Exclusive Partnership on Hybrid L Sedan

Posted on October 28, 2009

GRG members to receive exclusive discount and priority ordering

HAVERHILL, MA/TORONTO - Green Ride Global and Royale, a Cabot Coach Builders Company, have created an exclusive partnership designed to move the Hybrid L vehicle into many Green Ride Global member fleets.

"This vehicle represents a new age in chauffeured ground transportation," said Justin Raymond, President and CEO of Green Ride Global. "Royale has clearly demonstrated a true understanding of the needs of the eco-conscious business traveller and the transportation companies that chauffeur them. This is a powerful industry breakthrough and we are honored to bring additional value to our members through a relationship with Royale."

Since its debut at the LCT East Show in early October, the industry has been abuzz with opinions and excitement around the Hybrid L vehicle. The Hybrid L will achieve over 40 MPGs and produce 50% few greenhouse gas emissions than the industry stalwart Lincoln Town Car. This represents significant operational cost savings and a tremendous, measurable reduction in the carbon emissions released into the atmosphere.   

In the partnership, Green Ride Global members will receive free delivery, an exclusive GRG discount, and priority ordering.   

Cabot Smith, president of Royale, said, "Green Ride Global members have led the way in terms of environmental accountability and carbon emissions reporting. The Hybrid L will definitely help in furthering their efforts to demonstrate environmental leadership and carbon reductions in their respective markets."

Green Ride Global members, including Commonwealth Worldwide of Boston and Rosedale Livery of Toronto, already have integrated the vehicle into their fleets and received excellent client reviews. 

"Our corporate clients expect us to lead the way," said Craig McCutcheon, president of Rosedale Livery. "The Hybrid L is an industry breakthrough that represents comfort, luxury and a significant environmental advancement compared to the traditional options."

Corporate travel has changed significantly in the past 18 months. Industry trends show a strong movement away from sedan use and toward multiple passenger vehicles such as vans or shuttles. This is primarily due to cost, but is also based on environmental decisions to reduce the carbon footprint related to events, meetings, and overall corporate ground transportation use.

"From an environmental perspective, this vehicle can begin to restore the faith in executive sedan use for the corporate travel buyers and meeting planners across North America," Raymond said. "Based on the feedback we receive from transportation buyers, we believe the Hybrid L could become the most requested vehicle in the fleet by eco-conscious corporations."

Source: Green Ride Global

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