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Just as quickly as blue skies can blush gray with rain clouds, so can a beautiful young bride morph into a Bridezilla whose wrath discriminates not. Wedding clients require special care and attention to detail, especially with high levels of stress, anxiety and pressure brewing behind even the most serene scene.
Here are some ways limousine operators can deflect potential issues and put the wedding couple at ease:
This 1961 Lincoln Continental Convertible belongs to Eli Darland of Rare Form Limousine in Seattle, who has put it in his fleet as a
wedding getaway car.
The best way to deal with Bridezilla is to prevent her from ever coming out. Communication is key to ensuring great service, says Crispin Bottomley of Niagara Classic Transport in Niagara-on-the-Lake, Ontario. “At the time of booking, even if it’s months away, try to get as much information as possible,” he says. “This process can help you to learn who the decision maker for the wedding is.”
It’s important to know if the decision maker is the bride- or groom-to-be, because men and women behave differently when it comes to planning things. Eli Darland, CEO of Rare Form Limousine in Seattle, Wash., and a 2012 LCT Operator of the Year, has observed that women are more comfortable giving over control to his team while men have a more difficult time and “just want to know everything” and micromanage the event.
“It’s important that you stay calm and answer each question that they ask, and try not to get frustrated, even if they ask the same question twice or three times,” Darland says. When clients are finished with their questions, Darland will ask them if they have any more to let them know that, although they asked a lot of questions already, he’s willing to answer every last one until they don’t have any left.