How To Price Event-Related Movements

Posted on August 18, 2012 by John M. Greene

Page 1 of 2


Picking up a CEO at the airport is simple enough, but when he’s followed off the plane by 40 to 50 of his people on their way to a convention taking place in three different locations, with everyone staying at a different hotel, you want to make sure you have properly planned for every scenario. And there are many ways to do that.

We recently had the privilege of working with Plaza Limousine and the Boston Red Sox on the gala event surrounding the 100th anniversary of Fenway Park. We had to coordinate pickup and delivery of 150 former Red Sox players, take them from the airport to the numerous hotels they were staying at, then over to Fenway Park, and then the process had to be reversed. Add into the equation the fact that every player had a Red Sox representative shadowing them and you could see the potential for a logistical nightmare. At one point we had more than 60 vehicles in motion around the city at the same time — pretty much creating our own mini rush hour.

Still, everything ran like clockwork. The Boston Red Sox, an incredibly organized corporation, enabled us to see the big picture as much in advance as possible, thus eliminating any surprises. Dealing with large groups takes precision, organization, and exact planning.

Get the big picture
For starters, know what’s going on in your area that might warrant your services. One of the best ways is to be in constant contact with the local convention board, visitors’ bureau and chambers of commerce. Usually nothing of any significance comes into the city without them knowing it first. And if you are a member of any of these organizations, there’s a good chance you will have the opportunity to present an RFP for services.

The key here is to make sure what you offer is what you can handle. Know how many vehicles you can provide and have a back-up plan ready in the shape of reliable contractors who can quickly pick up the slack. Measure twice and cut once, because chances are if you mess up with this client you are going to get “cut” out quickly the next time.

The best way to get a handle on a particular job involving a large incoming group is to try and deal directly with the travel agency handling the incoming flights. That way you will be able to obtain from them a complete itinerary of who’s arriving and when, on what airline, and where they are staying. If you can do this, and are able to import it directly into your ground transportation software, you are way ahead of the game. The alternative is that your contact information is given to the incoming guests who will be calling you, not a scenario you want as you have no control over how many people you are picking up, when they are coming in, etc.

View comments or post a comment on this story. (0 Comments)

More News

Uber Making Another Mess With "Cleaning Fees"

Social media is filled with upset riders insisting they were wrongly charged for alleged wet seats and spilled drinks.

Why This Operator Knows The Value Of A Limo Education

eNews X-clusive: Bobby Puri shows why learning and adapting to new trends is the  sure-fire way to succeed.

9 Service Tips From Today's Top Leaders

Don't overlook the most vital part of your business: Making your customers happy.

Online Limo Service Brokerage Offers Discounted Rides

The two-year-old company racks up results and fans as it helps operators fill unused vehicles and seats.

Celebrity Worldwide Launches New Charter Jet Website

Clients of the Philadelphia-based company can book seamless air travel worldwide through an easy, more informative site.

See More News

Facebook Comments ()

Comments (0)

Post a Comment



See More

LCT Store

LCT Magazine - August 2017 $12.95 MILLENNIALS/FAST 40 ISSUE COVER STORY: * How to Score & Keep The Best Young Talent * *


Experience the three annual industry events for networking for business, showcasing vehicles and products, and getting the tools for success.

Read About Your Region

What’s Happening Near You?
Click on any state to see the latest industry news and events in that region.

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment



Work Truck Magazine

The number 1 resource for vocational truck fleets

Metro Magazine

Serving the bus and passenger rail industries for more than a century

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

Please sign in or register to .    Close