Transporter Goes All-In For All Types Of Service

Posted on November 21, 2015 by - Also by this author

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A Lewis Stages Van Hool motorcoach in front of the State Capitol in Salt Lake City, Utah.
A Lewis Stages Van Hool motorcoach in front of the State Capitol in Salt Lake City, Utah.
PARK CITY, Utah — Although Lewis Stages passed its 100th birthday last year, the charter and tour provider could pass for a progressive transportation start-up.

Lewis Stages is owned by All Resort Group, a Park City-based ground transportation holding company that since the turn of this century has acquired or launched several other services. It now provides all forms of wheels on the ground, with a 230-vehicle fleet that includes taxis, chauffeured sedans, SUVs and motorcoaches spread among Park City, Salt Lake City, Utah resort regions and Las Vegas, Nev.

All Resort and Lewis Stages prove how a company can be all things to all passengers, while adhering to high service standards and gaining market share.

FAST FACTS: Lewis Stages/All Resort Group

  • Location: Park City, Utah 
  • Founded: 1914 (Lewis Stages)
  • Primary areas served: Park City, Salt Lake City, Utah; Las Vegas
  • Owners: Richard and Wendy Bizzaro (two-thirds); Gordon Cummins (one-third).
  • Fleet vehicles: 80 coaches (Full size, mini-coaches, and Transit buses) / 150 automobiles (SUV, vans, sedans and limousines)
  • Revenues: N/A (privately held company)
  • Employees: 500-plus; about 400 drivers, 100 other
  • Key executives: Richard Bizzaro, CEO; Rick Redford, President; Larry Killingsworth, COO, CFO
  • Other facilities: Salt Lake City and Las Vegas
  • Bus service breakdown: 10% charter/tour groups; 40% universities/schools; 30% corporations; 20% government.
  • Overall company client ratio: 25% business/government/corporate; 75% retail/leisure, including tours and special events
  • Client sample: Tauk Tours, Montage Resort, Vail Resort
  • Websites: www.allresortgroup.comwww.lewisstages.com, www.allresort.com

In the motorcoach segment, Lewis Stages runs 43 buses, including Setras, Van Hools, MCIs, Prevost, and transit models. While the company plans to consolidate its motorcoach brands, the multiple makes and models appeal to a diverse client base.

For example, Lewis Stages runs daily shuttle services for workers at the open pit Kennecott Copper Mine in Copperton, Utah, owned by the Rio Tinto Corp. It operates day trips and charter excursions for the Church Of Jesus Christ Latter-Day Saints (Mormon), headquartered in Salt Lake City. At the other end of the client spectrum is actor Robert Redford’s annual Sundance Film Festival in Park City each winter, during which Lewis Stages and All Resort serve an upscale Hollywood glitterati that swoops in for high-power entertainment networking and movie screenings.

“The demand for Lewis Stages has continued to increase because of relationships with tour companies,” says Rick Redford, President of All Resort Group, Inc., who joined with the company in December 2014 from the nutritional products industry. “Our business has increased over time. Schools do trips over summer. The LDS Church does a lot of summer camps, and trips to and from different sites covering Mormon history. Our business with Kennecott has increased a lot.”

Further upping growth are tours to Jackson Hole, Wyoming, and Utah national parks, as well as an active Asian tourism and corporate clientele, particularly Chinese businesspeople sampling the Utah region, Redford says. “This year, we’ve had some of our largest tour and travel months ever, with conventions and demand for shuttles among hotels and landmarks.”

All In The Resort Family
While Lewis Stages remains the oldest All Resort company with the largest vehicles, its companion companies under the All Resort umbrella show how its fleet vehicles can be mixed, matched and adapted to various tiers and service levels of ground transportation:

Xpress 4 Less Taxi: Developed in 2011, the taxis serve the Park City and Deer Valley, regions, and airport travelers. Lest you picture a Prius taxicab, this discounted service uses mostly SUVs.

All Resort Express: Started 40 years ago by All Resort founder Gordon Cummins, it offers shared rides between Park City and area ski resorts with shuttles, vans and limousines. Clients include skiers, conference-goers and national park visitors.

Rick Redford, the new President of All Resort Group, Inc., a major ground transportation holding company serving the western U.S.
Rick Redford, the new President of All Resort Group, Inc., a major ground transportation holding company serving the western U.S.
All Resort Limousine: A traditional limo service in Las Vegas that offers luxury sedans, stretch limousines and SUVs to a mostly corporate clientele.

Premier Transportation: A multi-leveled service in Salt Lake City and Park City that provides a meet-and-greets, taxi service, hourly chauffeured services, and corporate transportation, all in an exclusive fleet of luxury SUVs.

Park City Transportation: Serves the Utah ski resort and mountain regions with a fleet of Cadillac XTS sedans, AWD SUVs, Chevrolet passenger vans, mini-buses and motorcoaches.

SuperShuttle: All Resort runs the local affiliate (not franchise) of this leading global airport shuttle service, with a heavy demand from the Salt Lake City International Airport and area hotels.

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