Know Your Enemy!

Posted on January 1, 1990 by Scott Fletcher, editor/publisher

Here's a simple recommendation. . ..call a reputable competitor, ask how business is, and invite them to lunch. Don't pick the same person you always farm business to. Try someone you don't know, but who you suspect is doing a good job. If you pick the right person, the right time, and the right place..... there's a good chance that both of you will benefit.

Once you get the competitor away from their office, you'll have a chance to get information, confirm rumors, and clear up misunderstandings. Talk about your rates. Talk about your problems. Be honest. Arrange to check out each other's offices. "Know your enemy," as they say.

A reputable competitor is a potential ally against illegal operators and other problems. There should be enough room in the business for everyone who provides a legitimate service at a fair price. It's the renegade operators who are shooting arrows at your wagon.

And as long as I'm giving advice. . . here's a thought about employee management. It might be worth reviewing how your company treats key employees. Who are the people who make your company successful — and how do you reward them for superior performance? Do you provide financial motivation and do you do anything to promote a sense of pride in their work?

One thing you might try is sending your managers, dispatchers, senior chauffeurs or other key people out with their families for an occasional evening in a limo. Perhaps you could do this for your "Employee of the Month." This will remind them what good service is all about, and will convey that this is a profession that an employee and their family can be proud of.

And speaking of Las Vegas, the stage is set for the biggest and best Limousine & Chauffeur Show ever. If you are not yet registered, all the information you need is in this issue. 120 radically new 1990 limousines will be on display and conference sessions will prepare you for the challenges of the 1990's. The final day of the show is "National Limousine Association Day." The NLA will present valuable information on the industry's most critical subjects. We look forward to seeing you there.

View comments or post a comment on this story. (0 Comments)

More News

Hobnob With LCT Editors At LCT-NLA East Show

The three-day event offers ample time for attendees to introduce themselves, discuss their companies, and talk about important industry matters.

Charges Dropped Against Chauffeur In N.Y. Crash

Carlos Pino was indicted in March on four counts of criminally negligent homicide, four counts of assault, reckless driving, and other crimes.

Techie Invests In Tesla Limo Service

The company has saved more than 11,888 gallons of gas and 110 tons of carbon dioxide in its nearly 217,480 miles of travel so far.

Arizona Operator Knows Quality Affiliations Take Time

The Driver Provider’s Mary Beall dishes out some valuable advice for building strong affiliate relationships.

NLA Supports, Celebrates Charities At LCT East

Early bird and group discounts end today, so don’t miss your chance to attend this event at the show!

See More News

Facebook Comments ()

Comments (0)

Post a Comment



See More

See More

See More

See More

LCT Store

LCT Magazine - October 2016 $12.95 COVER STORY: * Leverage Tech To Levitate Your Operations * *


Experience the three annual industry events for networking for business, showcasing vehicles and products, and getting the tools for success.

Read About Your Region

What’s Happening Near You?
Click on any state to see the latest industry news and events in that region.

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment



Work Truck Magazine

The number 1 resource for vocational truck fleets

Metro Magazine

Serving the bus and passenger rail industries for more than a century

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

Please sign in or register to .    Close