The American Bus Association’s
is the first motorcoach, travel and tourism show of the year. Experts say based on the amount of business written and the number of people attending, it’s the best in the industry and always a ‘must attend’ event.
During the four full days of Marketplace Jan. 9-12, motorcoach operators, tour operators, and travel and tour industry professionals will be coming together and growing their businesses on the Marketplace floor and during the many networking opportunities.
Marketplace will bring more than 3,400 tour operators, suppliers, and exhibitors under one roof, kicking off a new year of business opportunities and growth. The 2015 Marketplace in St. Louis generated more than $54 million in booked business at the event or immediately afterward.
With more than 140,000 pre-scheduled appointments and 800 pre-qualified operators, Marketplace offers a year’s worth of sales meetings in one week. And with legendary networking and social events, attendees turn conversations from the conference floor into long-term business relationships. Couple this with more than 40 professionally run educational programs, Marketplace is a valuable investment that pays for itself many times over, and a can’t-miss annual reunion with colleagues and friends, old and new.
2016 is a special year in the long history of ABA, marking the association’s 90th anniversary. ABA’s Marketplace will kick off the year-long celebration. Some highlights on the agenda include:
“ABA is very excited to bring Marketplace to Louisville, Kentucky and I know our delegates will experience all of the hospitality and friendship this great city and its people can offer,” said ABA President/CEO Peter Pantuso, CTIS. “ABA’s Marketplace sets the tone for the entire year when it comes to business growth and development, networking and professionally run educational seminars. As ABA begins its 90th anniversary leading the motorcoach, travel and tourism industry, we know this Marketplace in Louisville is going to be great.”
Source: ABA press release