Industry Research

International LCT Show Exceeds Expectations; Stays Strong

Posted on February 11, 2009 by LCT Staff - Also by this author - About the author

TORRANCE, Calif. — The final attendance figures from the 2009 International LCT Show last month prove that the LCT trade show and magazine maintains its position as the runaway top global industry event, even during a steep recession.

Despite a contracting industry, the ILCT Show drew more than 2,300 registered attendees for the three-day trade show and conference held Jan. 26-28 at the Palazzo Resort & Casino in Las Vegas. Of the total, 62% pre-registered while 38% registered onsite. Attendees hailed from 47 states and 28 nations. The ILCT Show also hosted 94 exhibitors on 100,000 square feet of trade show floor space.

About 6 in 10 attendees came from companies with 30 or fewer vehicles, while 58% of attendees were company owners, presidents, and/or CEOs.

The drop-off from last year’s show attendance was not nearly as steep as the post-9/11 decline in attendance at the 2002 International LCT Show. Since the conference, LCT has received numerous e-mails and calls praising a focused event that provided the right mix of networking functions and educational seminars.

The Show was held following the onset of a deep recession and political sea change in Washington, D.C., and a media-fueled fury that has misleadingly hyped fears of a Depression. As attendees discovered, the Show provided the perspective needed to refute the doomsday assessments.

Since the Show, LCT editors, event planners, and publishers have met to review feedback and ideas from attendees, and plan an even better Show next year on Jan. 25-27, 2010.

Source: Martin Romjue, LCT Magazine

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