Taxi Website Concept Would Work For Limo Operators

Posted on May 16, 2014 by - Also by this author

No matter how you stretch it or what you call it, it's still a taxi. But limo operators can market to the taxi crowd and/or do a better job if running a cab service, making it limo-style.
No matter how you stretch it or what you call it, it's still a taxi. But limo operators can market to the taxi crowd and/or do a better job if running a cab service, making it limo-style.

One of my pet agendas as editor of LCT Magazine is to get out the word to the middle class taxi-riding masses about the wonders of chauffeured transportation. Those of us who circulate in this industry certainly know the advantages firsthand. But much of the public doesn't, and wrongly assumes a chauffeured car is prohibitively more expensive than a taxicab. A team of savvy world travelers who have repeatedly been burned by cab service around the globe created a website called ihatetaxis.com, which lists all types of alternative forms of ground transportation by city and airport, including limousine service. While the name is a bit harsh, and limo operators should continue working with taxi operators on regulatory matters of common interest, the concept behind this website provides ample marketing opportunities. It's also a reminder to those operators who own or invest in taxi services to promote their businesses as providing better service, and bringing a limo-level professionalism to cabs. irunbettertaxis.com? By investing in efforts educating the public, limousine service could be indentified more with the top 25% than the top 1%. 

View comments or post a comment on this story. (6 Comments)

More Editor's Edge Blog Posts

September 22, 2016

Looking Like Livery Trash?

The more casual and coarse society gets, the more chauffeured service can gleam with a counter-couture-culture.

September 2, 2016

Public Doesn't Like Driverless Cars The Way Techies Do

As the dates for autonomous milestones move up, motorists retain a healthy skepticism of self-driving vehicles.

August 22, 2016

Comment Sums Up The Uber Dilemma For Operators

Opposite sides rage against the ride app machine: When do you consider an app legit?

August 10, 2016

Two News Items To Make You Go: Ah-Ha & Oh, No

What happens when the big buses are chauffeured, while more sedans to the airport are driven?

July 6, 2016

Industry Pricing Problem Apparent On Airport Runs

I did a test recently of two almost identical limo rides to and from the airport. It's time to talk about rates.

See More

Facebook Comments ()

Comments (6)

Post a Comment

Submit

Blogs

See More

See More

See More

See More

LCT Store

LCT Magazine - September 2016 $12.95 COVER STORY: * How Do We Max Our Markets? * *



Connect

Experience the three annual industry events for networking for business, showcasing vehicles and products, and getting the tools for success.

Read About Your Region

What’s Happening Near You?
Click on any state to see the latest industry news and events in that region.

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment

TruckingInfo.com

THE COMMERCIAL TRUCK INDUSTRY’S MOST IN-DEPTH INFORMATION SOURCE

Work Truck Magazine

The number 1 resource for vocational truck fleets

Metro Magazine

Serving the bus and passenger rail industries for more than a century

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

Please sign in or register to .    Close