TOM HALLIGAN: Operators still have until the end of March to take advantage of the exclusive incentive offer by the National Limousine Association and Lincoln Motor Company that supports two great industry causes.
For each eligible Lincoln purchased—MKT Town Car 500A package; MKS 500A package; and Lincoln Navigator L 100A package— Lincoln will support the NLA with a $1,000 dealer incentive, plus a $500 shared contribution with $250 going to the NLA and a $250 donation going to the Harold Berkman Memorial Fund.
In addition, Lincoln has sweetened the incentive and will contribute $500 toward the first year NLA annual membership dues for any non-NLA member.
A major supporter of the NLA (with a seat on the Board of Directors) and NLA conferences and events, Lincoln realizes what a great benefit it is to be a member of the national association and support its mission to elevate and champion the industry.
“The Ford/Lincoln Motor Company team continues to demonstrate its commitment to our industry and to the National Limousine Association,” said NLA Executive Director, Philip S. Jagiela. “This exclusive program demonstrates the value and strength of the relationship. We had the great pleasure of working on an industry first last year at the LCT/NLA East Show with the company’s generous support of the NLA philanthropic arm, the Harold Berkman Memorial Fund. During our live auction, we were able to provide a net income to the fund in excess of $20,000. This program once again indicates the value of our relationship with Ford/Lincoln,” added Jagiela.
The incentive program ends March 31, so there still is time to take advantage of this special program and add your choice of new luxury Lincolns to your fleet.
“Our association has unprecedented value to our member companies and the Ford/Lincoln incentive program is proof of that value,” added NLA President, Gary Buffo. “We work very hard throughout the year to create these value-added incentives for our members and Ford/Lincoln really did it right …Now is the time to purchase the Ford/Lincoln product,” added Buffo.
"The partnership that Lincoln, its dealers, and the NLA have formed with this incentive program provides a win-win-win situation for all. This is a great program, commented,” Dave Bastian, commercial sales manager, Towne Automotive Group.
Added Bill Cunningham, vice president and general manager Acton Fleet Sales: “I'd like to say that Acton/SoCal Penske had our best International LCT Show how in six years and we believe Lincoln contributed to our success by greatly supporting our efforts with additional end-user rebates that allowed us to offer the best pricing in years to our clients.”
“Not only will purchasing a Lincoln livery vehicle enhance your fleet, but, you will also be doing so much good thru Lincoln's contribution to the NLA and the Harold Berkman Fund. Everyone benefits,” noted Barry Trabb, president, Complete Fleet.
For more details on this exciting program, go here.
LCT EAST VIEW BLOG: Operators fight burdensome rules, but also fight to make TNCs comply.
A new Eastern Regional Forum at the industry's East Coast trade show will focus on associations working together.
An industry newbie and a veteran see the power of working together.
It’s not always about the big issues, it’s the day-to-day stuff that also matters.
Help select the industry’s top operators by nominating candidates for the Annual People’s Choice Awards.