The most recent installment of LCT'slimo marketing tips focuses on several best practices to using Facebook for your limo business.
To give it some context, here are some stats, courtesy of HubSpot.com:
- 42% of marketers surveyed said Facebook is critical to their business.
- Social media in general has a 100% higher lead-to-close rate than outbound marketing.
- 77% of B2C companies acquires customers from Facebook
- 43% of B2B companies acquired customers from Facebook
(Download HubSpot's free eBook, 47 Handy Facebook Stats and Charts by clicking here.)
So, how can limo operators capitalize on Facebook for marketing their business, getting new customers, and retaining clients? Click here!
— Michael Campos, LCT associate editor
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VALUE VS. PRICE: If apps are used to advertise cheapest prices, then it will cheapen the limousine industry, one operator says.