How To Generate Leads From Your Blog

Posted on May 15, 2012 by LCT Magazine

Blogging for business is an extremely effective method of finding prospective clients. According to HubSpot, an inbound marketing firm, businesses that publish a blog drive 55% more traffic to their website than businesses that don’t. Here are some tips for blogging, courtesy of Inbound Marketing Agents, that can help limo service operators find more business.

1) Start blogging today if you aren’t already. You can easily set up a blog through websites such as, or at little or no cost.

2) Pick a topic that you have a passion for and are educated on. For the chauffeured transportation industry, the key thing here is to blog about what you know and what your prospective clients are looking for. If you’re a genius when it comes to group transportation, blog about group transportation best practices. The goal is to publish something that contains useful or helpful information for prospective clients.

3) Be consistent. Treat your blog like your baby and feed it on a regular schedule. The more you feed your blog, the more opportunities you get to generate leads for your business.

4) Always include a compelling Call to Action (CTA) at the bottom of each blog post to generate leads. It’s also good to include up to three CTAs in the sidebar of your blog. The CTA needs to be relevant to the topic of your blog post and should be linked to a landing page that converts.

5) Once you generate a lead, nurture it. Follow up with an email or phone call.

Click here to read the complete article with tips on how to generate leads from your blog.

Do you use a blog for your business? Tell us how it’s working out by posting in the comments below.

— Michael Campos, LCT associate editor

View comments or post a comment on this story. (0 Comments)

More LCT Blog Blog Posts

March 8, 2017

Immigration Issues Can Hit Limo Operators

Illegal or not, immigrants in one California region spend hard-earned money on renting stretch limousines.

March 1, 2017

Did The Dent Fairy Come To Visit You?

Unlike the tooth fairy and baby teeth, the dent fairy never runs out of vehicles.

February 15, 2017

My Unofficial International LCT Show Agenda

The suite parties, charity fundraisers, and off-the-grid get togethers round out a complete global industry trade show.

February 14, 2017

How To Practice Common Sense Customer Service

It's one of the most important and difficult qualities to hire for, since it emerges in unexpected situations on the job.

February 1, 2017

3 Big Fouls From My First Uber Rides

Operators don't have much to worry about if TNC drivers keep acting like this.

See More

Facebook Comments ()

Comments (0)

Post a Comment



See More

LCT Store

LCT Magazine - May 2017 $12.95 Post International LCT Show Issue COVER STORY: * Best Operators of 2017: Their Winning Secrets Revealed * *


Experience the three annual industry events for networking for business, showcasing vehicles and products, and getting the tools for success.

Read About Your Region

What’s Happening Near You?
Click on any state to see the latest industry news and events in that region.

More From The World's Largest Fleet Publisher

Automotive Fleet

The Car and truck fleet and leasing management magazine

Business Fleet

managing 10-50 company vehicles

Fleet Financials

Executive vehicle management

Government Fleet

managing public sector vehicles & equipment


Work Truck Magazine

The number 1 resource for vocational truck fleets

Metro Magazine

Serving the bus and passenger rail industries for more than a century

Schoolbus Fleet

Serving school transportation professionals in the U.S. and Canada

Please sign in or register to .    Close