KEY SURVIVAL STRATEGY: When was the last time you looked at your website? Do you still have old body style vehicles on there? How often do you update it? I have looked at many, and folks, it’s time to update. Why do companies let this go?
Today’s consumers no longer use phone books. (My 14-year-old didn’t know what it was when they dropped it on our porch). They use the Internet. This is probably your most important marketing tool and many of you give it little attention? Who has the best and the worst? What have you seen?
Don't let your guests down. Here are some things to think about before the event starts.
ISSUE PREVIEW: What does he think? What did she really say? Are you channeling your customers? In the October 2012 issue of LCT Magazine, you’ll get a complete primer on how to read and please your
With no need for people to operate vehicles, how can limo companies adapt to the new world of transportation?
It has never before been easier for businesses to share information, insight and intimacy with consumers; it has also never been easier to offend them. Read more to learn how to avoid a social media faux pas.
On my trip to Chicago last week for the 2012 BusCon Expo, I had the pleasure of experiencing a new ride — the 2013 MKT Town Car.