RAIDING THE CUPBOARD: In an economic downturn, every little marketing idea or possibility helps. For operators, here is another potential limousine market: Govenrments trying to lure businesses. Along with real estate agents taking clients on tours of foreclosed homes, local Chambers of Commerce, county governments, and state business groups may be eager to impress potential business relocators. As is often the case in a recession, businesses start eyeballing lower tax and regulatory climates, and may consider moving to states more hospitable to business. If you operate in such a state, be on the lookout for organizations that want to impress business owners with limo tours. -- M.R.
Don't let your guests down. Here are some things to think about before the event starts.
ISSUE PREVIEW: What does he think? What did she really say? Are you channeling your customers? In the October 2012 issue of LCT Magazine, you’ll get a complete primer on how to read and please your
With no need for people to operate vehicles, how can limo companies adapt to the new world of transportation?
It has never before been easier for businesses to share information, insight and intimacy with consumers; it has also never been easier to offend them. Read more to learn how to avoid a social media faux pas.
On my trip to Chicago last week for the 2012 BusCon Expo, I had the pleasure of experiencing a new ride — the 2013 MKT Town Car.